DoItYourself.com and Venda, Inc. jointly announced today that DoItYourself.com, the leading independent home improvement website and DIY Franchise, has re-launched its site using Venda, the leading global provider of on-demand eCommerce solutions. The premier destination for home improvement professionals and enthusiasts, DoItYourself.com will leverage Venda’s online merchandising and marketing capabilities and advanced search and personalization tools to achieve improved customer experience and increased sales.
Providing comprehensive and unbiased home improvement information since 1995, DoItYourself.com (www.DoItYourself.com) has more than 2,000,000 unique visitors and more than 4,000,000 user sessions a month. Homeowners frequent the site to benefit from the Internet’s largest library of home improvement and repair, its huge database of ‘how-to’ content, and its community forums moderated by home improvement experts. A search on a particular topic results in detailed project information and relevant product recommendations from their inventory of more than 100,000 items available for purchase.
“Our wealth of products, expert advice and community atmosphere has created a loyal following,” said David Goldsholle, founder and president of DoItYourself.com. “With Venda’s easy-to-use content management and sophisticated merchandising and natural language search capabilities, we’ve taken DoItYourself.com to the next level, making it easy for visitors to find valuable information to support their home improvement projects. Visitors can now add tips to articles, rate products, and participate in an information exchange within the community.”
Venda provides B2C and B2B eCommerce capabilities in a single, economical, on-demand platform. Through its powerful online merchandising and marketing capabilities, Venda empowers retailers, brand manufacturers and franchise networks of all sizes and industries to dramatically increase online and cross-channel sales and build customer loyalty.
“With Venda’s sophisticated functionality, DoItYourself.com now has a best-in-class eCommerce site,” said Jeffrey Max, CEO of Venda, Inc. “We are proud of the widespread adoption of and positive response to the Venda platform.”
DoItYourself.com was founded in 1995 as a destination where consumers could find comprehensive and unbiased home improvement information in a community environment. The original goal was to be an information resource; however, with its growing popularity, the site developed community forums and an online warehouse with over 100,000 products for delivery nationwide, at very competitive prices.
DoItYourself.com features a searchable database of how-to content, expert-moderated community forums, detailed project information and a wealth of home improvement features to bring out the handyperson in everyone. DoItYourself.com has been rated as “One of the 50 Best Websites” by Time Magazine, and is featured in June 2006 Money Magazine as the “16 Best Addresses for Your Home”. DoItYourself.com makes it easy for anyone to tackle even the most complex home improvement projects.
Venda delivers on-demand eCommerce to some of the world’s leading retailers and manufacturers, including Lands’ End, Virgin Megastore, Panasonic, Pokemon, Ted Baker and Xerox. The Company’s complete eCommerce platform combines flexibility, reliability and scalability with the operating advantages of an outsourced service. Multi-lingual and multi-currency capable, Venda’s B2B, B2C and B2E solutions provide “best of the web” capabilities to mid-tier and Fortune 1000 companies. Venda allows customers to reduce the risk, complexity and cost associated with eCommerce, while empowering business users and delivering unprecedented ROI. With offices in New York, London and Bangkok, the Company is managed by a team of eCommerce veterans with more than 20 years of experience in online businesses.
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