How to become a franchise consultant
A career as a franchise consultant is a fulfilling role that can help you reach personal business goals as well as help turn ordinary businesses into globally recognised franchises.
Why a franchise consultant?
This is the first question to answer before going ahead with your journey to become a franchise consultant – and luckily, it’s a simple one to answer. The franchise industry is one that is experiencing rapid growth, and consultants are in high demand. This offers an opportunity to have your own business that is a fun, rewarding and dependable career. Franchising is the preferred expansion strategy for many business owners, and finding one company each month can provide you with an impressive income and commission.
Do you have the required skills?
Analytical skills are often quoted as the key to running viable franchises. It is necessary for consultants to thoroughly understand the needs and requirements of potential clients and be able to accurately research the possible matches. Presentation skills are also a requirement but are something that can be developed throughout the training process. Excellent communication and interpersonal skills will come in handy to gain and maintain clients, keeping a close communication with them. As with many roles, organisational skills and time-management skills should be a priority in order to meet deadlines, client meetings and perform research proposals.
Learn the core values
Many go into franchise consultancy thinking that the sales are the most important aspect – this is not the case. Sales are significant, but earning and cultivating a great reputation is the priority. Consultants should be relied upon to present in-depth research, accurate data and respectable, well-deduced opinions. It is easy to spot consultants who are too eager to close a deal that they have let it cloud their counsel.
Embark on industry-leading training and support programmes
Obtaining specialised training in this field is a key step in becoming a successful franchise consultant. Enrol yourself in appropriate courses for prospective franchise consultants from industry-leading providers to help you get to know the ins and outs of sales strategies, marketing plans and franchise legal compliances. There is also an array of online courses available that will help you quickly become knowledgeable in all the necessary areas for success.