Beat Theory Fitness

£24,000 Minimum Investment

Franchise Description :

Beat Theory Fitness Health and Fitness Franchise

Finance:Yes through a third party
Part Time:Yes
Contact Name:Beat Theory Fitness - Franchise Recruitment Manager

Fit Body Concepts Ltd
12 Bothwell Street,
G2 6NU

Phone Number:

+447585-709XXXClick number to show


Beat Theory Fitness is a UK-based fitness franchise offering group personal training workouts based on high intensity interval training (HIIT) which combine cardiovascular and strength training, based out of the company’s own studio-gym facilities.

The company’s unique concept is designed to stimulate metabolism, increase energy and provide group support and accountability. The results include more energy, visible toning which lasts and additional burning of calories for up to 36 hours after a workout.

The science behind Beat Theory is known as post-exercise oxygen consumption (EPOC). During the high-intensity intervals, participants train for between 12 and 20 minutes at a minimum of 84% of their maximum heart rate which activates the ‘afterburn’ effect which increases the metabolic rate so fat is burnt for up to 36 hours after the workout. Beat Theory Fitness’s Rockstar Personal Trainers lead all sessions in a way that will bring participants into the EPOC zone and burn between 500 to 1,000 calories per workout – which can rise to 2,000 calories including the ‘afterburner’ effect which kicks in after the workout has finished.

The Beat Theory Fitness sessions fit with the top five fitness trends: wearable technology (participants wear heart-rate monitors), body weight training, HIIT itself, strength training and group training.

Fitness Franchises

According to research published by Statista the UK market size of the wellness & fitness segment has been growing steadily & is estimated to reach £22bn by 2020. When broken down by category, the greatest increases are to be made in alternative medicine, sports equipment &  weight loss, which made up the majority of the market in past years, along with gym memberships. The growth of the market is also reflected in the number of sports and fitness occupations held in the UK, which also show a steady increase in years past. The majority of employees in the sport activities sector are between 25 and 54 years old, with slightly more men than women working in the sector.

This has also given rise to more fitness and well being franchises including franchises of gyms, workout classes, children fitness classed, weight loss group & classes. With the UK government stating that unless we change our habits that more people will become obese the need and it would seem demand for more of this type of franchise is sure to increase and become an even more potentially lucrative market.

Developing a “fit” and healthy business takes time, hard work and dedication. Also as with any business purchase or franchise get professional help & advice and know what your commitment is before you invest.

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