Once you have acquired a franchise, you have successfully completed the first step of your business journey. From now onwards the great struggle starts. Although you have a set of rules mentioned in the contract by the franchiser that you need to follow strictly, you still have to put in your efforts to make it …
It’s sad but true if you have an excellent business idea and you don’t know how to market it efficiently, then your efforts can go down the drain. You might be considering that the marketing mix is some mysterious portion that you cannot put your hands on, but they are simple tricks that you use …
I have 13 years experience generating franchise recruitment leads via social media, SEO & PPC and I am amazed at some of the stories I hear from franchisors spending thousands each month on PPC and how expensive each lead is, one advertiser I spoke to last week each franchise lead was costing them over £250! …
Contact Results, Inc. expands marketing services to create new outsourced service model for small to mid-size firms and franchises. Contact Results, Inc., a provider of outsourced contact centre services to a wide variety of industries, announced a new location and significant expansion in their services portfolio through a strategic alliance with Allied Printing Company in Ferndale, …
Kiln plc, which owns leading Lloyd’s managing agent R J Kiln & Company, has appointed Roger Bickmore to lead the company’s business development function. He joins the company from Aon Underwriting Management, where he was managing director. Mr Bickmore will be spearheading Kiln’s drive to develop new and existing markets and sources of business. Working …