The brainchild of mother-of-two Maija Pykett, Smallprint is the original silver keepsake company. Her beautiful and highly emotive products capture a moment in time. Through franchising, the Smallprint experience has touched many thousands of customers, while providing mums (in particular) with a flexible, home-based business opportunity.
Smallprint launched its first franchise in September 2006. Today, it numbers some 100 franchisees across five continents. The brand has grown to include a bereavement sub brand (Memory Treasures) and a separate pet brand (Silver Pet Prints).
There are many business development opportunities, with a typical franchisee founding their business with their immediate network of friends, family and local community and expanding to develop a variety of business-to-consumer and business-to-business opportunities in their exclusive territory. Retailers, venues, hospitals, hospices and funeral service providers are just some examples of relevant business development opportunities.
The franchise package is turnkey, including all of the kit and equipment required to start the business from day one, as well as raw materials to make sales of over £2000. From the comprehensive 3-day training course to life as a franchisee, the system enables franchisees to focus on marketing. A website, marketing collateral designs, social media templates/images are all provided, while franchisees also share experiences (positive and negative!) through Smallprint’s dedicated, closed Facebook forum.
Our business is based on professionalism and quality, both in the way we interact with customers and our relationship with our franchisees. We believe in delivering an exceptional customer experience based around family values.
Smallprint is looking for people, whatever their background, with the drive and enthusiasm to build and operate a friendly, professional service. You do not require a background in making jewellery or artisanal experience. Your earnings potential will vary, depending on the time you put into your business, though we recommend you spend three days of your week, minimum, in developing and running your franchise. Franchisees working full time can expect sales in excess of £50,000 pa. We have franchisees who have been in the network for over 10 years, who continue to see growth in their business.
For me running a Smallprint franchise ticks so many boxes. When I was thinking about returning to work when my son was one, I had two criteria – that I did creative work using my hands and that I could fit my work around Zach. I work at home when he’s at pre-school, when he naps in the afternoons and go out to work most weekends doing events such as fairs, country shows etc. I really enjoy the interaction with people. It’s such a pleasure for me to make something that’s so precious for people and that really touches them. I love seeing the joy on customer’s faces when they collect their pieces from me. I feel particularly touched when I’m asked to make a piece based on a hand or foot-print of a baby that was lost. It’s actually very evoking to give somebody something that I know they will treasure.