Dig It Projects was founded in 2008 and was created to give children the freedom to learn in the great outdoors by growing fresh fruit and vegetables in their own allotment style gardens. Each school would be given expert advice on what to grow, how to grow it and how to get the children actively involved so that not only would they be breathing in fresh air and not sitting in a classroom, they would also learn all about where food comes from. For picky eaters, growing their own vegetables is a great way to get them to try things as well.
Being able to make an informed decision about what they eat is an important life skill that should be taught as early as possible in order to allow children to make the best out of their health throughout their lives. With obesity rates climbing and the NHS under pressure, anything that this up and coming generation can do to help both themselves and the country at large is a good thing.
Each franchisee would have their own territory to work in including a website dedicated to them. This means that their projects will be able to upload pictures and information about their own individual projects making it much easier to share the message from school to home and beyond.