About Code Ninjas
Founded in 2016, Code Ninjas is a kids coding education franchise focused on helping children build coding, computational thinking, problem-solving, critical thinking, and collaboration skills through engaging, hands-on learning experiences.
Students progress through a proprietary curriculum and technology platform while building video games they can play and share. In addition to year-round programming, Code Ninjas also offers seasonal camps and enrichment experiences designed to deepen students’ understanding of technology and STEM.
Mission and Values
Code Ninjas’ mission is to create a world where kids write the code.
Child-cantered learning
Experiential learning
Inclusivity
Creativity
Collaborative learning
Growth mindset
Fun
Why Code Ninjas
The Global Leader
Franchisees are backed by a large and fast-growing coding franchise system with a strong infrastructure designed to support growth.
High-Demand Market
Code Ninjas serves a growing need for coding education by helping children develop valuable technical and problem-solving skills in an increasingly digital world.
Coding Experience Not Required
The franchise is designed for non-technical owners, with training and support systems built to help franchisees succeed regardless of coding background.
Custom-Built Curriculum
Franchisees offer a proprietary program that teaches kids to code by building video games in a fun, engaging environment that delivers visible results for families.
Industry Opportunity
Computer science has become increasingly important as technology continues to shape everyday life and future careers. Code Ninjas is positioned to help address the need for more comprehensive, engaging computer science education for children.
Parents are increasingly interested in coding education, and many communities continue to seek high-quality programs that help students build practical technology skills, creativity, and confidence.
Programs and Curriculum
Code Ninjas uses a belt-based learning system that guides students through a structured path of skill development while keeping learning fun and motivating.
Code Ninjas JR
Designed for young learners ages 5–7, Code Ninjas JR builds a foundation of coding and problem-solving skills through a fun, visual curriculum that combines storytelling, game building, and hands-on projects.
CREATE
In the CREATE program, kids make video games and develop coding skills through a progressive learning journey supported by Code Ninjas’ proprietary learning platform.
Camps
Code Ninjas Camps give children opportunities to explore topics such as Minecraft, Roblox, game building, modding, robotics, 3D design, print, and video production during school breaks.
Education Path
Students begin with block-based coding, advance to writing in JavaScript, and continue toward developing proficiency in C# as they build increasingly sophisticated projects and games.
Key Learning Features
Personalized learning experiences
An emphasis on creativity
Standards-aligned learning
A built-in student community
Training and Franchisee Support
Comprehensive Training
Franchisees receive a structured path to opening and operating their dojo, including a step-by-step checklist designed to support a successful launch.
Initial Training
Training includes operational systems, playbooks for leads and tours, platform training, and other essential tools needed to run the business.
Education
Franchisees gain access to Code Ninjas’ proprietary learning platform and educational resources that support student outcomes and program consistency.
Operations and Field Support
Experienced specialists support franchisees throughout the business journey, from identifying strengths and opportunities to implementing programs and improving performance.
Systems and Technology
Code Ninjas provides systems and technology to support marketing, operations, and program delivery, along with training to help franchisees maximize their benefits.
Support Resources
Education and curriculum support
Marketing materials
Operational guidance
Marketing Support
Code Ninjas provides integrated local marketing support to help franchisees build brand recognition and grow customer engagement.
Strategy and execution support for local marketing
National and local community marketing
Implementation and public relations support
Digital marketing strategy and ongoing optimization
Social media and content marketing management
Creative collateral development and promotional materials
Ideal Franchisee
A Passion for Children and Education
Code Ninjas looks for franchisees who love working with children, are mission-driven, and believe in the importance of education.
Community Leadership and Engagement
Successful franchisees are active in their local communities and are committed to helping raise future generations through meaningful engagement.
Strong Sales and Marketing Ability
Franchisees should be comfortable communicating with parents about the benefits of kids coding education and building awareness in their market.
The Franchise Process
Franchise Awarding Process
Initial call
Pre-qualification questionnaire
Deck review
Formal application and approval
Welcome to Code Ninjas
Opening Process
Site selection
Layout and design
Buildout
Dojo branding materials
Local and digital marketing
New owner training
Operations preparation
Grand opening