Aura Journeys Franchise

£17,500 Minimum Investment

Franchise Description :

Aura Journeys offer Nationwide Chauffeur & Wedding Car Services, using Mercedes Benz vehicles.

Finance:Yes, through a third party
Part Time:No
Contact Name:Aura Journeys Head Office

United Kingdom


Aura Journeys was created in 2007 by Paula and Nick Jackson-Smith to offer customers an alternative to taxis at one end of the market and high end chauffeur services at the other end. With its main offices in Lincolnshire and Nottinghamshire, Aura Journeys provides chauffeur and wedding car services around the UK. Its aim is to offer sector-leading chauffeur services based on outstanding customer service and great relationships.

The company has established a first class reputation for its modern fleet of Mercedes Benz vehicles and its service which can be used for any occasion and on long or short distances. Its drivers are fully licensed and have had an enhanced DBS check for the peace of mind and safety of its customers. All vehicles are equipped with wi-fi so customers can access the internet throughout their journey and all customers get a complimentary bottle of water during their trip.

The client base ranges from multinational companies, local and national government departments to individuals looking for more from their journey. Aura Journeys constantly invests in its fleet of vehicles to make them even more comfortable and as environmentally friendly as possible and uses the latest technology to ensure bookings are accurate. Aura Journeys has an action plan to reduce its fleet emissions and minimise the effect it has on the environment.


Aura Journeys Franchise


What is the business?

Aura Journeys operate in the general sector of 'Ground Transfer', but, quite simply, the Aura service is based around offering a high level of service using executive vehicles and suited chauffeurs at affordable prices.

Why is there an opportunity?

The sector can be split into multiple sub-sectors including weddings, proms, business travel, etc and there is a clear gap in the market between a normal taxi service and the high end chauffeur provider in these sectors.

What services are provided?

Aura Journeys can complete any type of journey from long distance transfers and tours toshort journeys for special occasions and weddings

Who are some of your customers?

The Aura Journeys services are available to anyone, offering massive opportunity to grow and develop the business. The client base ranges from:

  • Local to multinational companies
  • Local and National Government Departments
  • The Ministry of Defence
  • Private clients wanting to start their holiday in comfort
  • Private or corporate clients wanting event journeys to the races or for special occasions
  • Targeted local advertising, together with our network of National Accounts will increase the business profile, helping you to build the business in your territory
aura journey

How much can you earn?

As an Aura Journeys franchisee, the potential exists to earn significantly more than the average chauffeur. As your fleet of vehicles grow, you will invest in more vehicles, and build a substantial asset, with the capacity for considerable profits.

What territory do you get?

If you make an enquiry here, we can let you know if your territory is available first of all. Franchise territories are designed with capacity to support a fleet of at least 4 vehicles.

What would your role be in the business?

  • In the early days of the business you will do much of the driving yourself (unless you are able to invest more money). This could be up to 40 hours per week.
  • As demand grows in the area, you can then expand to a multi-car operation.
  • Eventually, you will be a business owner managing a team of drivers and a fleet of executive vehicles

What vehicles are used?

Executive vehicles from Mercedes-Benz

How much experience do Aura Journeys have?

They have used their 10 years of experience in this sector to ensure that customer expectations are not just met, but exceeded. As the franchisee business expands, customers have an increasing choice of executive vehicles, depending upon their needs.

Next Steps

If you would like to find out more about the Aura Journeys chauffeur franchise, please fill out the enquiry form below and we will simply send you much more detailed information by email.

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