Having started from humble beginnings when Anne Belier purchased a stand in a Pennsylvania farmer’s market in 1988 to sell her delicious baked goods, a one-off enterprise that soon became a marketable brand. Auntie Anne’s Pretzels has since grown into a domestically and globally recognised franchise. One that is underpinned by a commitment to not just taste, but to core values such as passion, respect, integrity, diversity and excellence. It is this ironclad purpose that helps Auntie Anne’s thrive as a business and sets it apart from its competitors.
These values can be traced all the way through to the high-quality product you will find at any Auntie Anne’s location, a feat best summed up by one of their beloved mantras “It’s not a pretzel, it’s an Auntie Anne’s”. Conveying the unique taste and mouth-watering texture that can only be found with an Auntie Anne’s snack, and the warm friendly customer service that all their employees provide. A visit to Auntie Anne’s is a true comfort food experience in every sense of the word.
As a franchise opportunity they can offer you the benefits of the tremendous wealth of skills and knowledge that have helped their company grow from its singular beginnings into a global brand. With its team of business consultants and corporate support teams working closely with their franchises to ensure that they achieve the greatest success possible. This people centric approach is reflected every step of the way, as is the Auntie Anne’s commitment to helping others, to them each franchise is a truly part of their family.