Essential advice on Growing Your Own Business

Essential advice on Growing Your Own Business

Looking for advice on growing your own business?

The National Franchise Exhibition comes to Birmingham’s NEC on 16 & 17 February, bringing those with ambitions of business ownership together with numerous franchise brands and a vault of expert advice.

Showcasing brands including McDonald’s, JumpArena, Merry Maids and Really Awesome Coffee, the exhibition is held in exclusive partnership with the British Franchise Association.

The event offers visitors a host of opportunities to gain essential advice, not only on how to embark on and operate a franchise, but also how to build it into a flourishing venture.

The Growing Your Own Business Conference, co-located with the exhibition, is dedicated to developing the key skills behind running a prosperous business. It brings visitors a series of inspirational and educational seminars and workshops from a carefully selected panel of experts.

Two keynote presentations will deliver encouragement and motivation to those pursuing success. On Friday 16 February, public-speaking guru and entrepreneur, Shola Kaye, will share her insider secrets, empowering her audience to harness their time, resources and even mindset to maximum effect.

Former Olympian and CEO Tim Benjamin, whose company Fitness Space offer an alternative to the traditional gym environment, will inspire on Saturday 17 February, as he shares his story of how the brand is capitalising on the growing boutique sector, and why this model is proving to be a sustainable and profitable investment opportunity.

Those keen to learn how to increase sales and the value of those sales will have the chance to learn from two leading specialists in this area. The Sales Rainmaker, Jeremy Jacobs, will present ‘Three common sales mistakes and how to overcome them’, while Adrian Marks of enjoy! Marketing will explain how to generate a constant stream of enquiries and increase customer value.

Recognising that small business owners won’t have time to sit at a desk managing social media accounts all day, David Glenwright of JC Social Media will teach audiences about the tools available to automate and manage social media while on the go. As a further means to reach customers, Peter Murray of Cicero, will educate on the value of PR and how SMEs can best execute it.

Chris Roberts of Franchise Finance will illustrate why you need a business plan and how to prepare and use it, while Sonal Shah & Haico Van Der Steen of Simple Backing will educate on the mechanics of peer-to-peer lending and the three main considerations for SMEs.

The Growing Your Own Business hub complements the conference, acting as a platform for visitors to obtain one-to-one advice on the preliminary stages of setting up their business. Industry experts, including representatives from Business Enterprise Services, will take questions and deliver tailored advice on matters including funding, the search for premises and the launch process for a new business.

Helen Wood, portfolio sales manager at Venture Marketing Group, organisers of The Franchise Exhibitions, comments: “Growing Your Own Business is an essential feature of an event designed not just to bring together brands and those seeking a franchise, but to support business owners make a success of whatever venture they pursue.”

To claim free tickets, visit FranchiseInfo.co.uk and use promo code GYB4.

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