5 Franchise Marketing Strategies To Franchise Your Business As a Franchisee you’ll probably have various proven marketing initiatives to follow but it’s a good reminder that although it’s a Franchise, it’s your business. This means over and above what else is provided for you, you must make a continuous and never-ending effort on building your …
Why not enjoy a Bavarian Oktoberfest all year round? Entrepreneurs can keep the party going all year with a new franchise opportunity. The first Bavarian Beerhouse was opened in London six years ago but now the German husband-and-wife founders are seeking to expand the concept. It’s a simple idea: Bavarian Beerhouse offers unique Oktoberfest entertainment …
Mark Barwick is launching his own Oven Cleaning Business as part of the Oven Wizards Franchise. Mark has lived in the local area for most of his life, as he knows the area really well he believes there will be a strong demand for his services. Mark says “I was looking for a business idea …
When considering your choice of Franchise to invest in it’s also important to look beyond the initial agreement period. It can be easy to focus just on the shorter term of launching the business and the franchise growth and profits that can be achieved over the first few years. Most Franchise agreements are for a …
Taking a closer look at the training & support package of any Franchise is very important but can be left to a last minute scan after all the other things you have to consider. The Franchise prospectus or your conversations with the Franchisor should provide a detailed breakdown of everything you’ll receive. This should include …
The success of running a Franchise is not just about the skills you need or perhaps previous experience but also involves passion, ambition, drive and total belief in your ability. Past experiences can significantly influence future results, especially confidence and processing positive and negative thought patterns and potential to succeed. Belief systems are a form …
When considering a Franchise one of the areas not always fully appreciated is your own personal franchise budget in the early stages. There are probably a few scenarios that relate to your circumstances for looking at a Franchise including… Currently employed and receive a regular salary. Taken redundancy so have a lump sum of money, …
Lots of people find great benefit in attending a Franchise Exhibition when considering a Franchise. It can be a great way to find out not just about the business but the people involved. Unless it’s a multi-national organisation there should be the opportunity to meet the Franchisor and generally get a ‘feel’ of the company’s …
I’m not sure if it’s the fall out of the last few years of economic tightness or whether we as a society are forgetting how to serve. My recent experiences as a customer in shops, on the telephone and in emails have left me quite shocked at the lack of customer service provided. At one …
As I write this in the month of August I feel it appropriate to raise the point of taking time out from your business. Here’s some useful business advice. Surprisingly most business owners don’t take enough regular holidays (notice the plural). And this goes beyond the traditional annual 2 weeks in the sun, after all …
Marketing Strategies for Franchise Success If you’ve ever advertised in a magazine or printed publication then you’ll know how far ahead they plan. Most consumer magazines come out at least a month ahead of themselves and many start planning for marketing of their Christmas bumper editions whilst everyone else is enjoying the summer! And big …
Objections are perhaps one of the most feared points during the Franchise process. A feeling not far off the “marmite effect” – you either love or hate objections! The problem is not with the objection itself but with the perception of it. They can sometimes be mistaken as a positive signal, creating an awkward misunderstanding that …