Public Relations Helping Hand For Franchises

Posted on: 01/09/2006

anthonyBarnum taps new account director for franchise expertise.

anthonyBarnum Public Relations, an Austin-based public relations and communications agency, today announced that Cynthia Baker has joined as an account director. In her new position, Baker will execute business-to-business public relations initiatives for mid-sized companies.

anthonyBarnum Public Relations, an Austin-based public relations and communications agency, today announced that Cynthia Baker has joined as an account director. In her new position, Baker will execute business-to-business public relations initiatives for mid-sized companies.

“Cynthia will assist with account representation and business development,” said Melissa Anthony, president of anthonyBarnum. “Cynthia’s ability to garner attention for her clients by focusing on their value proposition and core marketing solutions is a key synchronizer for today’s B2B marketing plans and objectives.”

A successful marketer for several Fortune 500 companies, Baker specializes in law, business, commercial real estate development and finance issues on a regional and national level. Baker is the former owner of MediaGoals, a web design and marketing services company. Her public relations clients include real estate developers, architecture, employer services, telecommunications, interior design, IT management firms and franchise organizations.

"anthonyBarnum’s scope of services, level of expertise and impressive roster of clients made this opportunity compelling,” stated Baker. “I am excited about working with the anthonyBarnum team and providing superior service and results for my clients.”
 
anthonyBarnum is a full-service public relations and marketing communications agency with offices in Austin and Houston, Texas. The firm specializes in high-impact campaigns for companies in diverse sectors. The team of expert practitioners works in close partnership with clients to define strategies, tactics and best practices that deliver targeted media exposure and capture the attention of key audiences. anthonyBarnum manages a client’s reputation by integrating traditional public relations techniques with innovative marketing communications strategies to further define their offering and value—while remaining true to the corporate mission and culture.

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