Master Franchisers FZCO Signs Calliope For Saudi
Posted on: 30/08/2006
Master Franchisers FZCO announced today that a franchise agreement is now in place with Calliope and Calliope Kids for the Kingdom of Saudi Arabia.
The agreement signed with Italian group Teddy S.p.A will see ready-to-wear fashion brand Calliope open 7 stores within the next 6 months, as well as the development of Calliope Kids, targeted at 2-12 year olds, in the East, South and West regions of the Kingdom.
Master Franchisers FZCO, who recently signed a master franchise agreement with Italian fashion bags, leather goods and luggage retailer Carpisa are partnering with their affiliate company ISSCO for retail development in the Kingdom and have opened the 1st store in Riyadh’s Sahara Mall.
Commenting on the agreement, Mr. Roger Francis, General Manager, Master Franchisers FZCO commented: “By partnering with our affiliate company ISSCO, we are able to secure both brands with retailing expertise coupled with marketing and communications support to enable consistent growth in the kingdom.”
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