Sonic Golf Franchise Taps 1 Billion Consumer Market
Posted on: 30/08/2006
Sonic Golf, the UK’s first golf club cleaning franchise is investing in a growing market worth over £1 billion a year in United Kingdom consumer spending.
According to independent data analysts, Mintel, 21% of UK men play golf with a clear frequency, and at least 5% of UK adults play once a month.
"Golf has a conservative image and, like many sports, it tends to generate extremes of opinion among the general public. Non-golfers may complain that the game is still a preserve of the elite, as a prime leisure pursuit of affluent middle-aged men. For anyone involved in marketing, this does of course make the target market an extremely desirable one, and the golf industry is understandably hesitant to change its winning formula,” a Mintel analyst.
Golf is also identified with higher profile marketing groups demonstrating deeper accessible incomes. As the UK and Ireland golf market continues to grow, Sonic Golf has launched a new golf club cleaning franchise.
After three years running a pilot operation Sonic Golf is now offering a unique ultrasonic golf club cleaning franchise within the UK and Ireland. It provides the machines and all other equipment on a rental agreement; also offer marketing and management support. All billing to golf clubs is dealt with for franchisee's so only a minimum amount of administration is required.
A spokesman for Sonic Golf said: “With new clubs being built continually, and more established institutions being upgraded, Sonic Golf is a strong business model for first-time investors and golf market aficionados. We are providing a well-supported, dependable franchise with a definite market value. Sonic Golf is developing its strategy to provide franchises to meeting a growing demand for golf across social and gender market brackets. The market for golf services is expanding and we are strongly positioned to meet the demand for quality golf services.”
About Sonic Golf
Sonic Golf is the UK’s first golf club cleaning franchise. The company recently launched a unique golf franchise with the United Kingdom and Ireland, following successful completion of its business pilot. A spokesperson for Sonic Golf said: “We provide the golf club cleaning machines, and all other equipment, to franchisees based on a rental agreement. We also offer extensive marketing and management support.”
He added: “The simplicity of the Sonic Golf business model means that franchisees don’t need to do the billing. Sonic Golf deals with billing on behalf of franchisees. With a minimum of administration required, Sonic Golf lets franchisees get straight into driving their business.”
The Sonic Golf golf club cleaning system is based on solid ultrasonic technology. It has been used for over forty years to clean medical, electronic and other high precision equipment. Ultrasonics produce millions of tiny bubbles in solution, these bubbles implode when they come into contact with any additional surface. This quickly, and safely, removes any surface contamination.”
Ultrasonic technology works so effectively when cleaning golf clubs because the solution reaches all parts of the club head, gripping dirt and other contamination more quickly and effectively than any other cleaning method.
For more information: http://www.sonicgolf.co.uk
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